304 Marketing Trends found for Economic/Political / Global

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Tech Titans Vie For Future Supremacy

Trend Summary: The battle of internet giants is set to enter new technologies.

Addressing the The Wall Street Journal’s WSJ D.Live technology conference this week in Laguna Beach California, Michael J. Wolf, co-founder and managing director of consulting firm Activate Inc, predicted that as giant internet companies vie for an ever-fleeting portion of people’s time the war ...

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... for tech supremacy is moving to newer technologies such as augmented reality and voice assistants.

Among the giants vying for supremacy are Google's holding company Aphabet, Facebook, Amazon, Apple and others are hunting for new areas of growth—often on each other’s turf—as they enjoy soaring revenues and stock prices.

This hungry elite are poised to wage a turf war, bumping into each other across the board, in online sports viewing, movies, news and even podcasting.

Up for grabs is an extra $300 billion a year in revenues that Activate projects will flow into the $1.7 trillion global consumer media and internet market by 2021, through growing internet-access fees, ads and paid content. Activate estimates the market will grow 4.1% annually.

Read the original unabridged WSJ.com article.

[Estimated timeframe:Q3 2017]

All data sources are attributed with links to the original insight. The insight is then summarised and, where appropriate, enhanced with additional information.

Source: WSJ.com
MTT insight URL: http://marketingtrendtracker.com/article.aspx?id=7251

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