748 Marketing Trends found for Economic/Political


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Tech Titans Vie for Supremacy In US Home Energy Market (Tomorrow the World?)

Trend Summary: Google and Amazon are vying for supremacy in the US home energy markets.


The two tech titans are each aiming to install their smart thermostats and other in-home devices to collect data about consumer's home energy uses via a Nest Labs thermostat. However, the competing duo aren’t interested in selling megawatts (at least not for now) but seek ways to expand their smart speakers, internet-connected thermostats and other devices to harness information on consumers’ personal energy use.

Read the original unabridged WSJ.com article.

 

[Estimated timeframe:Q2 2018]


All data sources are attributed with links to the original insight. The insight is then summarised and, where appropriate, enhanced with additional information.

Source: WSJ.com
MTT insight URL: https://marketingtrendtracker.com/article.aspx?id=7567

Why China's Slowdown Should Worry Us All

Trend Summary: The slowdown of growth in China means slower growth for the rest of the world.


China accounts for one-third of global growth, exporting to commodity producing nations, all of whom depend on China to buy from us. The the latest figures, however, suggest that China's annual growth rate could be as low, if not lower, than 5.6.

Read the original unabridged BBC.co.uk article.

[Estimated timeframe:Q4]


All data sources are attributed with links to the original insight. The insight is then summarised and, where appropriate, enhanced with additional information.

Source: BBC.co.uk
MTT insight URL: https://marketingtrendtracker.com/article.aspx?id=7562

Global Automakers Plan $300bn Funding Over Next 5-10 Years

Trend Summary: Global automakers plan a $300 billion surge in spending on electric vehicle technology over the next five to ten years.


Nearly half of the money is targeted at China, accelerating the industry’s transition from fossil fuels whilst at the same time shifting power to Asian suppliers of battery and electric vehicle technology. 

Read the original unabridged Reuters.com article.

[Estimated timeframe:Q1 2018]


All data sources are attributed with links to the original insight. The insight is then summarised and, where appropriate, enhanced with additional information.

Source: Reuters.com
MTT insight URL: https://marketingtrendtracker.com/article.aspx?id=7559

USA and China Enter New Round of Trade Talks

Trend Summary: The USA and China have entered into a new round of trade talks.


The latest round of trade talks involved two phone calls made by US Treasury Secretary Steven Mnuchin and US Trade Representative Robert Lighthizer plus Chinese Vice Premier Liu He

The senior officials discussed Chinese purchases of agricultural products and changes to fundamental Chinese economic policies during the phone call, according to people familiar with the conversation. However, they declined to provide any further details.

[Estimated timeframe:Q1 2018]


All data sources are attributed with links to the original insight. The insight is then summarised and, where appropriate, enhanced with additional information.

Source: WSJ.com
MTT insight URL: https://marketingtrendtracker.com/article.aspx?id=7556

Wall Street Switches Focus on Data, Not Earnings

Trend Summary: Wall Street Analysts Are Now Selling More Data, Less Analysis.


Wall Street analysts are these days doing data differently. Banks for years have crunched data on ...

 

[Estimated timeframe:Q1 2018]

... company earnings, price targets and other mundane metrics for clients who might use the information to make investing and trading decisions.  

Now they are pulling data from social-media sentiment, geospatial mapping and other unorthodox sources. Moreover, they are also increasingly making their data feeds available directly to clients, without the surrounding research notes that all too frequently go unread.

Read the original unabridged WSJ.com article.


All data sources are attributed with links to the original insight. The insight is then summarised and, where appropriate, enhanced with additional information.

Source: WSJ.com
MTT insight URL: https://marketingtrendtracker.com/article.aspx?id=7534

UK And OECD Apply Squeeze On Tax Avoiding Tech Titans

Trend Summary: US Technology giants will be forced to pay tax on the sales they generate in the UK. 


New plans announced today by Britain's Chancellor of The Exchequer Philip Hammond will compell US tech titans such as ...
 

[Estimated timeframe:Q2 2018]

... Google, Amazon and Facebook to pay tax on the sales they generate in the UK.

The UK is not alone in squeazing the evasive tech titans. The 36-member OECD and the European Commission is also trying to reach a consensus on imposing a digital tax on social media platforms, internet marketplaces and search engines.

Cynics, however, are doubting that the tax-evasive trio will cough-up the requirede moolah.

Read the original unabridged BBC.co.uk article.


All data sources are attributed with links to the original insight. The insight is then summarised and, where appropriate, enhanced with additional information.

Source: BBC.co.uk
MTT insight URL: https://marketingtrendtracker.com/article.aspx?id=7523

Apple Boss Slams 'Weaponisation' of Customer Data

Trend Summary: Apple boss takes aim at the so-called 'weaponisation' of customer data


Speaking at the International Conference of Data Protection and Privacy Commissioners, Apple Ceo Tim Cook said  ... 

 

[Estimated timeframe:Q1 2018]

... he supported  a US federal privacy law, whilst touting the iPhone boss's commitment to protect users’ data and privacy.

Cook told a packed audience: “The desire to put profits over privacy is nothing new.” He also warned that governments woeldwide are abusing users’ data and their trust -  a concern for many nations with elections looming.

Read the original unabridged reuters.com article.

 

 

 


All data sources are attributed with links to the original insight. The insight is then summarised and, where appropriate, enhanced with additional information.

Source: Reuters.com
MTT insight URL: https://marketingtrendtracker.com/article.aspx?id=7519

Apple Guru Urges WorldWide Implementation of Privacy Laws

Trend Summary: Apple CEO Tim Cook warns USA and other nations that their data is 'being "weaponised' against them.


Addressing a conference in Brussels earlier this week, the Apple guru urged his audience to enhance their privacy protection for consumers on a ...

[Estimated timeframe:Q1 2018]

... global scale, warning that failure to do so could ultimately prove to be destructive.

Mr. Cook told his audience that Apple supports the implementation of comprehensive federal privacy laws across the globe, urging that users be informed as to what data is being collected and enabling those users to access that data and keep it secure.

Read the original unabridged FoxBusiness.com article.


All data sources are attributed with links to the original insight. The insight is then summarised and, where appropriate, enhanced with additional information.

Source: Fox Business.com
MTT insight URL: https://marketingtrendtracker.com/article.aspx?id=7518

Google Muscles In On Retail Sector

Trend Summary: Google has muscled into retailing via Pop-Ups and B8TA Stores.


Google this week showcased its new Pixel 3, Pixel 3XL phones, plus the Pixel Slate, as well as ...

 

[Estimated timeframe:Q1 2018]

... a parcel of other Google and Pixel-branded products.

“A Few New Things Made By Google” is big news for tech watchers, as well as a reminder that the Mountain View California based tech titan (originally focussed on the service end) is also a fully established hardware marketer. 

Read the original unabridged mediapost.com article.


All data sources are attributed with links to the original insight. The insight is then summarised and, where appropriate, enhanced with additional information.

Source: Mediapost.com
MTT insight URL: https://marketingtrendtracker.com/article.aspx?id=7504

Apple, Google And Amazon Top Global Brands Report

Trend Summary: For the sixth consecutive year, Apple and Google top the list of most valuable brands.


According to Interbrand’s 2018 Best Global Brands Report, released today ...

 

[Estimated timeframe:Q1 2018]

...  Apple’s brand value grew by 16% to $214.480 billion, while Google’s brand value increased by 10% to $155.506 billion.

Amazon, in third place, achieved 56% growth and is the third brand to achieve a 100 billion dollar brand valuation ($100.764), as well as the top performer among 28 brands with double-digit percent growth.

Read the original unabridged MediaPost.com article.


All data sources are attributed with links to the original insight. The insight is then summarised and, where appropriate, enhanced with additional information.

Source: Mediapost.com
MTT insight URL: https://marketingtrendtracker.com/article.aspx?id=7497



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